Make sure your visitors know exactly what they need to do to get what you offer.
And I don’t mean send them to your contact page!
Make it easy to actually GET your offer with consistent and clear CTAs.
CTA: Call to Action
A Call to Action is a clear and compelling prompt that encourages the visitor to take a specific action.
Some examples are: “Buy Now”, “Book now”, “Subscribe”, “Learn More”, “Schedule a call”, “Schedule an appointment”, “Call now”.
This is literally the magic button that someone can click to become your client.
Not a button to “contact us”.
This needs to be a real action they take, that immediately gets them into your business process.
This is a strategy that billion dollar companies always use.
If you have any questions, comment below. I am here to help!